Top 3 SEO Tips and Tricks to Optimize Your Website for Search Engines
Getting your website to rank in the search engines does not take as long as you think. Actually, there are only 3 main parts of your website that you should worry about when optimizing for search engines. As long as you have optimized these parts correctly, you should move on the search engines quite easily.
Keywords are the most important part of SEO. The first thing that an SEO company would do is an analysis of your site to discover what category of keywords you are in. This way, they can get an estimate of a lot of search traffic they can receive if they decide to use certain keywords on their site. Not all keywords get the same amount of traffic, so be sure to select the keywords that are most relevant to your business, but still have a lot of traffic.
Now that you have your keywords, we're going to use them. Content is the new way in which the main search engines begin to classify websites. Most search engines do not look at your site as a viewer, but they look at the words on your page. The search engine spiders gather all the words you have written on their pages or images that you may have published and that have titles and alternative texts in them. They measure the density of each word and make you rank according to how many times those words appeared on your site compared to a competitor's site. Make sure you have enough keyword rich content on your page so that the spiders see it as relevant to a certain topic or keyword.
Some people say that the links are going to go, but I do not think they really can disappear completely. Back Linking has been a way that search engines have classified sites for years. This is how they can know how popular a person is or if they are an authority on a certain topic or product. If you get links from popular websites that have a high page rank, you get power from that. If you can get energy from the highest ranking websites online, you will have a better position in the search engines. Just create high quality links to your site and make sure they are relevant so you do not see them as a link spammer. Publish articles, create blogs, create websites and re-link them to your website.